20 June 2014
OWSLA TO DONATE PROCEEDS FROM NESTIVUS CAMPAIGN TO BRIDGES FOR MUSIC
During the month of December OWSLA  launched Nestivus, a campaign which lowered monthly fees for new members to the label’s online subscription program, OWSLA IV, and enticed users with exclusive new goodies, including downloads, merch, and never-before-heard remixes, with all proceeds proudly to be given to charity. The result of the campaign was monumental, with a marked increase in subscribers and social interaction, and most importantly, $7692.46 raised for Bridges for Music. These profits, made from new and existing subscriptions for that month, have been donated in order to assist Bridges for Music in their founding of a new music studio in Langa Township, Cape Town, South Africa, a township with a vibrant music scene where house music has become a driven force for the youth.